Personal Brand - What Others Say About You When You Are Not in the Room

Our October 2020 Inner Circle Conversation was about Personal Brand. Respecting the energy of my younger guests, we adopted the TLDR (too long; didn’t read) approach for this article.

• Personal Brand is a never-ending process. It’s hard work. It can be fragile.

• Ikigai (the reason for being) anchors your personal brand.

• There’s no such thing as bad luck. Turn adversity into resilience. These BID (blessings in disguise) fuel your stories and inspire others.

• Be authentic. Your personal brand connects to your commercial brand and amplified through Conversation Commerce, a global movement.

• Operate from a mindset of abundance. Think about how you can help others and indirectly this helps build your personal brand.

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Inner Circle Conversations is a by-invitation group discussion on topics curated by Elaine Cheung. The goal is to develop foresight by understanding the impact of accelerated changes around us. If you are interested in joining a future conversation, please subscribe at www.elainejcheung.com